What makes a well-fitting suit? Can you find it off the rack? Generally, we say no, but stay tuned on that… Allow us to challenge your perception of not only what a proper fitting suit looks like, but what happens to you when you put it on. The Soren Custom suit is unlike anything else in your closet. Our customized 27 measurements guarantee it.  But more importantly, it’s how a Soren Custom suit makes you feel – confident, taller, thinner, in control – a better version of yourself. We invite you to experience the Soren Custom suit.

Here is the real deal. Soren Custom Style is not just about our amazing 300 plus fabrics, beautiful threading, original buttons or mind-blowing linings. It’s about you and your relationship to yourself. Fashion is in the clothes. Soren Custom Style is in the wearer. Every Soren Custom man has an opportunity to express his visual style vocabulary in our suit. Where that style journey takes you is what makes what we do truly a fascinating and eye-opening experience. The Soren Custom Style is distinctive. It’s individual. It’s you, only better.

The finest suiting fabrics?  Absolutely.  Working “surgeon cuffs”? Non-negotiable.  Reinforced jacket buttons? We understand what a suit goes through in the course of a day, so yes, that too.  Acute attention to detail is where Soren Custom quality begins. Look closely at the Soren Custom suit.  Follow the pick-stitching with your eye – see where it begins and ends. That’s standard too. Glue? Glue belongs with the school supplies, not in your suit.  So we use full canvas interfacing which is built into every suit. This is Soren Custom quality.

Every man deserves to wear the very best suit he can on any given day. We don’t subscribe to the “I only have one good suit” philosophy, but we do understand how the varying scales of economy and the challenges of dressing well correlate. In other words, you still have to pay the rent. Step right up good sir, and meet your new best friend: The Soren Custom OTR suit. Definitely the best looking and fitting Off-The-Rack product you have ever experienced. We have selected and curated the finest fabrics, linings, threading and detailing to help you build the suit that will still be the most handsome in the room. And because The4Guys do not skimp when it comes to a man and his suit, look what comes standard on every Soren Custom OTR:

- Half canvas construction
- Working surgeon cuffs
- Modern trim cut profile
- Choice of linings
- The hottest fabrics sourced for the season
- Measurement profile
- Unmatched value

Bread and butter? Rice and beans? That’s right. Staples. The Soren Custom Made-To-Measure suit is much like a staple. It has steadily built our brand into what it is today: Healthy. Strong. Innovative. But the Soren Custom MTM suit is neither simple nor bland. Have you seen this suit for yourself? Have you seen it’s impeccable attention to detail and full-canvas construction? How the lines and angles of its construction have been designed to amplify the male form? If you’re unsure, ask a lady – she knows. We invite you to come in and experience the process of sitting with one of The4Guys to build a garment that becomes the stylish personification of you. This is the first suit of the rest of your life.

Remember going to grandma’s house for those special family occasions and hearing these words as you reached for the plates: “No dear, we are using the good china tonight”? You then realized something. There are plates and then there is china. Soren Custom BLQ (Black), quite simply, is our “china”. Suits made from our exclusive line of fabrics which are purely special. Elite artisans have been milling these suiting fabrics for centuries, and when combined with the Soren Custom “experience”, beautiful things happen. Words are inadequate to describe the luxury, fit and finish of these fabrics. So book a consultation. We’ll bring out the good china.

You bring home your new Soren Custom suit and open your closet. You look at your suit. You look at your clothes. You look at your suit again. That song from that 70’s kids show is ringing in your head: “One of these kids is doing his own thing…”.  It’s time to rethink that wardrobe, hence our personalized styling and shopping services.

- QUICK HITTER
- SERIOUS DAMAGE
- FLIP THE SCRIPT

First impressions are extremely important. For better or worse, your audience will formulate an opinion before you say a word. You are a superstar, but what can ensure a positive first impression? Let us help you understand what you need to do, tweak a few details and arm you with tools to blow them away as you climb the ranks.

- THE GRADUATE
- THE DREAM TEAM
- THE PSYCHOLOGY

When does a man truly become the best version of himself? That’s easy. On his wedding day. The 2014 average price of a wedding according to the US Association of Bridal Consultants is $28,082. Ouch. Ladies, can we grab your ear for a sec? We get that this is truly your day. Our only question is: “Can the groom get some love?”

- FOR HIM
- FOR THEM
- FOR ALL